Founder & Chairwoman
CEO – Managing Director
Ethraa Co. is a Saudi organization founded in 2017, aiming to substantially contribute to the green energy culture utilization per the Vision 2030.
Our company is always doing the best to maintain well versed and experienced team to develop from middle up-to large utility scale of projects. In Ethraa, we create considerable added value for our clients and society in order to reach their demanding goals in the fields of renewable energy & energy efficiency. Ethraa supports renewables for a greener future.
The Founder’s Journey
At a young age, I learnt to set my goals and achieve them, that’s where I visualized myself on the path of leadership.
I began building my future in Germany by selecting Engineering Management-specializing in renewable energy & energy efficiency as my major to fulfill my dream of contributing to a sustainable world.
In 2015 I became a partner with a German group. And because there is nothing better than making your country a better place, in 2016 I proudly diversified my business to Saudi Arabia as an act of patriotism by establishing Ethraa Al Emaar Co.
We are totally committed to our expansion and growth plan, hens in 2017 we were awarded the biggest commercial solar power project in KSA from one of the prestigious and considerate estate of the art organizations in food and agriculture industry Al MARAI company, which was successfully operationalized in 2019.